Celebrate Everything!

I was recently at a networking event in Lancaster, PA. While I was there, one of my long-term customers came over to let me know that he had just met a woman at the mixer who had just started her own business. He told her about me and wanted me to come over so that I could meet her. As we caught up, I learned that she had embarked on a similar business as mine. She was helping customers to make their businesses scalable and more profitable. She also invested heavily into a parent company and so the pressure was on for her to produce.

After she explained her business model to me, I asked her if she had any clients yet. She said, no but that she was very hopeful that one of the prospects she’d recently spoken to would be signing a contract when he returned from out of town.

I completely understood her eagerness and anticipation. It reminded me of when I started my very first business in 1985 called Dave Romeo Bass Tournaments. I was only 25 years old and I had never run a business before in my life. I knew next to nothing. I also had a full-time job at the time, which was located not too far away from my home. I remember coming home on my lunch hour to check the mailbox to see if anyone had signed up for my tournaments. The first time I opened the mailbox and found several envelopes with people’s checks and registration forms filled out, I was in ecstasy!

It certainly wasn’t because of the money. I was only charging a nominal fee. But what really mattered most was that the registrations were coming from people whom I’d never met nor spoken to in my life. They were people who heard about what I was doing — from press releases in local fishing periodicals — and decided that they would give me a chance. It was like they were saying, “This sounds like fun. I want to be part of it, and I believe in you.” It was the best feeling in the world.

Luckily for me, what I didn’t know was forgiven by my tournaments contestants because they had a great time and they kept coming back for more. They also told more people about my fishing tournaments and allowed me the privilege of running the business for 10 years without having any competition.

It’s important to measure your milestones when you’re getting started. This way you can celebrate the small victories and turn them into greater successes.

“How do you eat an elephant? One bite at a time.” – Famous sales axiom

Let me hear from you.

This excerpt is taken from my all-new seminar entitled How to Measure Your Milestones. I encourage you to click here to register for my live in person How to Measure Your Milestones  seminar on Thursday, August 10, 2023 from 9 AM to 12 noon Eastern Standard Time at Melhorn Manor in Mount Joy, PA. This event will also be available through live streaming.