Make Super-Responsiveness Your Superpower

I’ve often heard it said that it’s better to be first than to be the best. When you have an urgent need, you don’t waste time shopping around for the best price. You go with the first service who can solve your problem — especially if you have a clogged toilet in your restroom or you’re standing knee-deep in a basement full of water.

I experienced the most extreme differences between two people who worked on my ornamental bass pond. The gentleman who built it was an exquisite craftsman. However, he disappeared after it was done and probably couldn’t be found even with the assistance of the FBI when it came to maintaining the pond after was built. Fortunately, I looked up Schwarz Ponds online and was immediately impressed that the young owner Ryan Schwarz answered the phone even though he didn’t know who I was. Not only that, but he instantly made arrangements to come out to my house — which was not even located in his territory — and got my pond ready to open.

In fact, at every opportunity when I needed assistance or a question answered, Ryan immediately took the call or followed up with me in an extremely short period of time. It appeared that being super-responsive is one of his superpowers. As a pond owner, I love and enjoy spending time near my pond. Unfortunately, I’m not an expert on maintaining it. That’s why it’s so important to me to have a specialist who treats my sense of urgency like his own.

If you are going to provide an ongoing service to a client, understand that the client is evaluating you based on how seriously you treat his or her sense of urgency. The better you get at honing this skill, the more satisfied customers you will have and the more referrals they will be providing to you.

“Anyone can do my job, but nobody else can be me.” – Jeff Umberger 

Let me hear from you.

(This excerpt is taken from the seminar Stop Procrastinating Now!) I encourage you to click here to register for the Stop Procrastinating Now! live seminar on Thursday, February 15, 2024 at Bellomo & Associates in York, PA from 9:00 AM to 12:00 Noon Eastern Standard Time.  This seminar is also available for live streaming.